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When the Insurance Company Says “NO”

This is an article about “advocacy”: advocacy for yourself. It’s an article about committing yourself to staying alive, and getting insurance companies and the government to work with you to that end.

Let’s start at the beginning. No insurance company or government agency can tell you which physicians you can see or what (legal) procedures or drugs you may use. If you want to see Dr. “X”, one of the leading PH  specialists in the world, you may do so. And if that doctor wants you to have an echocardiogram and then take a daily dose of brand name calcium channel blocker you may do so.

The issue is payment, isn’t it. You are “allowed” to get yourself the best possible treatment. The only question is “who is going to pay for it? ”  That may seem obvious, yet I’ve lost count of the number of times I’ve heard people say “My ‘primary’ won’t let me see a PH specialist.  He doesn’t have the power to take that choice away.

Step number one in getting the best treatment is to decide that you are going to have it. If your insurance gatekeeper says “NO”, tell him that you’re making an appointment with the world famous Dr. X because you have no intention of dying prematurely.  It’s hard to be that assertive with an authority figure, but you’re going to do it. I’m telling you to !

It’s essential that YOU be willing to do anything it takes to get yourself proper treatment, which in my experience means that you’ve had a complete work-up by a PH specialist and that subsequent treatment be administered or supervised by that specialist.  If YOU have any doubts about the necessity of such a set up, your insurer will be very happy to give you what’s cheap.

Keep in mind that insurance companies have a very simple goal. They need to take in more money from patients than they pay out in benefits. They do not have your health as their goal, no matter what the ads say. If you become “expensive”, the best thing you can do from the company’s standpoint is disappear.  That will be accomplished if you die.

Now that you understand that YOU must obtain the best treatment, the struggle boils down to money. First you do what you have to do medically as quickly as possible. Then you attack the matter of payment.

That’s when you jump all over the company that has refused to pay. Lawyers may have to be consulted. The Press may be brought in. The state Insurance Commissioner can be notified.  If you’re alive and as healthy as the best doctors can make you, you are in a good position to battle over the money. And while I can’t guarantee that you will always get reimbursed, you’ve got a reasonable chance.

Which brings me to the second part of this article: improving the chances of getting necessary treatment paid for by your insurer. Here we have to talk about the larger arena in which this action is taking place. There is a battle for power between insurance companies and patients. The amount of power each side has is determined by laws passed by federal and state legislatures.

Right now, there’s a fight going on in congress among various factions, each of which has a different view of who should have the power to do what. The catch phrase for these proposals is “The Patients’ Bill of Rights”.

Here are the questions that are addressed in these proposed bills of rights. They may be addressed directly, or indirectly in language that may not make it clear that someone is gaining the upper hand.

  • Medical Necessity—This is the term that currently allows Insurers to determine what kind of treatment the patient needs. You can’t have an MRI because it isn’t “medically necessary”.  A top ranking specialist wants the procedure for you, but the insurance company reviewer, a person with much less expertise than your doctor, says it isn’t necessary. A good patient’s bill of rights puts the determination of necessity in the hands of your doctor.
     
  • Limits on Treatment—Many insurers impose limits on the amount of a particular treatment a patient may receive in a given amount of time. This is most obvious in mental health. The “28 day” treatment for drug addiction has become standard practice not because that’s how long it takes to cure the patient but because that's how many days a number of insurers allow. Even in physical illness, hospital stays are determined by insurance policy and not patient condition. Take childbirth for example; many insurers know how long YOU need to recover from giving birth, and the time isn’t generous.
     
  • Right to Sue—As insurers have inserted themselves more and more into the medical process, patients have been denied essential treatments with sometimes disastrous results. Often vital information is withheld from patients: a primary care physician outlines one treatment plan, omitting an alternative and superior approach which will be more expensive. If you suffer injury as a result of treatment that does not put your best interests foremost should you not be allowed to recover damages.  Perhaps you feel that our country is lawsuit-happy. Well, taking away this weapon from the patient is not the place to start clearing the courts of frivolous suits. There’s nothing frivolous about dying from denial of treatment.
     
  • Preference for generic drugs—In order to save money, insurers often demand that a generic version of a drug be used when one is available. Once again the company is interfering with your doctor’s treatment program. Generics do not always act in exactly the same manner as the brand name product.
     
  • Treatment Reviews—In order to encourage treatment “drop-outs”, insurers may institute review procedures that are so burdensome that patients or doctors simply give up on a treatment. One large company proudly referred to this as “The Sentinel Effect”, and boasted that it could reduce the number of patients receiving certain treatments by 25 percent.  What do you suppose happened to those people who didn’t get what they needed ?
     
  • Specialist Equivalency—This is an issue of great importance to PH patients. Many patients are told that the cardiologist or pulmonologist on the insurers list of approved providers is able to care for PH.  Since there is seldom an official certification in a specific disease, the insurer can claim equivalency between any doctor with board certification in one of the organs central to PH and a real specialist. Patients need a set of reasonable criteria for demonstrating that the doctor whom they wish to see cannot be matched by the company’s generic specialist.
     
  • Specialist Fees—Insurance companies can effectively prevent you from seeing specialists by setting their reimbursement rate so low that only the youngest or most desperate doctors participate in their program. I know doctors who have refused to sign on to certain plans because the fee for their services is ridiculously low. We all hear about “greedy” physicians, but I’ll tell you that I don’t want to be operated on by a surgeon who’s getting $150 to remove my gall bladder!

That’s a list of some of the criteria by which we should measure any bill of rights. The question is, what are YOU going to do about this. There are two things to do. First, you’re going to write to your elected officials at both the state and federal level, from the president on down. Use the points that I’ve made and any others that your own research finds.

We’ve made it easy for you to get involved. Go to Action Central on this site. You’ll find lots of information about writing to government officials and expressing your opinions in the media. Need help formatting your letter to Senator Foghorn ?  How about his address. Or maybe you’d like to know who’s running against him. It’s all there on Action Central.

Second, there’s the little matter of elections. This year is the biggie, the presidential. I’m going to vote on the basis of one issue: Health Insurance. Sure I’ve got lots of other issues that matter to me. But what matters most is my wife’s health. I don’t want our insurer to decide that she has had “enough” flolan.

It’s a simple matter of priorities. I can cope with anyone, no matter where he or she stands on the issues, or how close he is to the big oil companies, or whether he was or wasn’t the father of the internet, as long as he gives me the patients’ bill of rights that I need. My first duty is to keep my loved ones alive, and make no mistake about it, this is a matter of life and death.

Armond Aserinsky, Ph.D.
President and Science Editor, PHCentral

September 20, 2000

Editor's note Feb. 28, 2006: Armond is currently a consultant to the board of directors and is the past president and co-founder of PHCentral, Inc.

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